Cassi Knight

Cassi Knight

Director of Operations at Snaptactix
With an extensive background in sales, marketing and management, Cassi has leveraged what she’s learned throughout her career and applied it towards making our company as successful as possible.
When she’s not assisting wherever she can within our organization, you can find her eating pizza, solving sudoku puzzles and hanging out with her family.
Cassi Knight

How You Can Reuse Your Content in 7 Ways

Aug 6, 2017 - by
Snaptactix Staff Author

Producing content requires a lot of work. There’s the brainstorming for ideas, the researching, and then the actual writing itself. Once that part’s done, you have to think about adding...

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How to Turn Subscribers Into Enthusiastic Buyers

Jul 16, 2017 - by
Snaptactix Staff Author

You work hard to grow your list of subscribers - whether that’s to your blog, email list, and/or social media counts. And you probably invest a lot of time and energy into attracting your...

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5 Ways to Instill a Sense of Urgency in Your Emails

May 25, 2017 - by
Snaptactix Staff Author

Why do we send emails? Because we want people to take action. We want them to do something. That “something” is usually distilled in the call to action, but a good email carries that core...

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How to Grow Your List and Get More Subscribers

May 21, 2017 - by
Snaptactix Staff Author

Email marketing is one of the easiest, most effective ways to grow your business. And that’s why so many people are focused on growing their list of subscribers right now. The numbers paint a...

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3 Welcome Emails to Engage New Subscribers

Apr 20, 2017 - by
Snaptactix Staff Author

You’re sending a welcome email to new subscribers, right? Because if you aren’t, you’re missing a major opportunity to get better results. Welcome emails get just about the highest opens and...

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The 4 Styles Of Emails That Drive Conversions

Apr 3, 2017 - by
Snaptactix Staff Author

When writing your email marketing copy, you typically have an end goal in mind - right? Maybe it’s to sell a product, to encourage sign-ups, or to introduce something new and exciting and...

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How to Re-engage Inactive Email Subscribers

Jan 13, 2017 - by
Snaptactix Staff Author

Inactive subscribers. Every email marketer has them – people who have either never interacted with an email message from you, or haven’t done so in a very long time. And because these inactive...

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Mastering Copywriting to Drive Conversions & Sales

Dec 16, 2016 - by
Snaptactix Staff Author

Copywriting is one of those skills that sounds intimidating, scary, and like a lot of work to master. Plus, it can be extremely time-consuming. That’s why so many marketers throw up their hands and...

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How Segmentation and Automation Are Changing Email Marketing

Nov 25, 2016 - by
Snaptactix Staff Author

Segmentation and automation are big terms in the world of email marketing right now. And for good reason: Marketers and businesses are using both strategies together to send more relevant messages to...

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Understanding & Improving Your CTR (Click Through Rate) In Your Email Marketing

Oct 17, 2016 - by
Snaptactix Staff Author

If you’re an email marketer, it’s likely that you’re constantly striving to drive up your click-through rate (CTR) on your campaigns. You want more opens and more conversions within the email...

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