Cassi Knight

Cassi Knight

Director of Operations at Snaptactix
With an extensive background in sales, marketing and management, Cassi has leveraged what she’s learned throughout her career and applied it towards making our company as successful as possible.
When she’s not assisting wherever she can within our organization, you can find her eating pizza, solving sudoku puzzles and hanging out with her family.
Cassi Knight

Using Urgency to Drive Conversions

Aug 29, 2016 - by
Snaptactix Staff Author

Have you felt the need to bid on an eBay item because of the red countdown timer that was staring back at you? Ever checked out a flash sale to see what deals you could snag during a limited time...

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How & Why to Leverage Video in Email

Aug 22, 2016 - by
Snaptactix Staff Author

Many marketers are sometimes left scratching their heads when it comes time to craft the actual content within their emails. They wonder, “What should I include in my email so that it’s...

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12 Ways to Integrate Email and Social Media

Aug 15, 2016 - by
Snaptactix Staff Author

Ever have the feeling email marketing and social media were being set up to be enemies? It comes up when the social media people say stuff like “email is dead.” Then the email marketing people...

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Ways to Use Doodle Videos for Increased Conversions

Aug 12, 2016 - by
Snaptactix Staff Author

Animated videos that use doodle drawings, or doodle videos, are a great way to quickly break down complex ideas into a simple, visual format. And many marketers are using them in a whiteboard or...

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15 Stats About Marketing Automation (and How It’s Changing the Game)

Aug 5, 2016 - by
Snaptactix Staff Author

Marketing automation is no passing trend--it’s here to stay. Thanks to tools that make ongoing communication with on-going customers possible, more and more businesses are increasing lead...

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How to Make Your Content Easy to Share

Jul 11, 2016 - by
Snaptactix Staff Author

Do you have trouble getting your content shared? Boy – are you not alone. There have been several studies out in the last year that paint a downright depressing picture about how much content...

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How to Create a “Buy Now” Mindset in Email

Jun 27, 2016 - by
Snaptactix Staff Author

If you want to increase the ROI of your email marketing, you need to optimize your efforts so that each message you send is aimed at driving sales. In a sense, it means getting your email...

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